According to technology firm Insight, only 53 percent of small businesses currently have a website. In 2019, that statistic speaks to just how reluctant many small businesses are to invest in technology. Even in an era where the vast majority of people find local businesses through search engines, many entrepreneurs avoid this critical aspect. If nearly half of small businesses still don't have a website, it's probably safe to assume that even more are hesitant about business software. Small business owners worry that software solutions are too expensive and too complicated. Some feel that these platforms are exclusive to larger companies with the bandwidth to take on a major operational overhaul. Rather, it gives the impression they’re for "insiders" who can smoothly navigate a sophisticated technology landscape that’s rapidly evolving.
Home service businesses often face the task of doing more with less. Having enough of something can always be a huge challenge. If your challenge is a shortage in the budget or having time constraints, many home service businesses are turning to software and automation. For those business owners who may not be aware of home service software, there are a number of common questions. Here, we've put together some brief answers.